SMARTSEGMENTS
A crystal ball for your customers' future transactions
Access spend-maximizing predictions for each of your digitized customers, allowing you to deliver personalized and relevant engagement - they’ll think you’re reading their minds, you’ll know it’s the CGP.
Take the guesswork out of marketing...
Our machine learning models:
Analyze each digitized customer's transaction history
Compare their behavior to similar customers
Predict the customer's future behavior and identify actions that will maximize their future spend
Smarter Segmentation
- Personalized product recommendations and promotions for each digitized customer
- Similar customers are automatically grouped into SmartSegments
- Then we go the extra step of building in holdout (control) groups so you can easily measure the impact of your CGP-driven campaigns on customer behavior
Safe and secure data governance
Personally Identifiable Information (PII) not required
Cloud-based hosting for safer and more scalable data storage
Granular access control to bolster internal data security
Get started today.